Volume 41, Issue 6 June 2006
I don’t know how you select your columnists, or if they are edited at all, but I find the article written by Dez Farnady in the March issue (March 2006, page 8) just plain uninformed.
For a man who claims to be “in the business,” he shows that he knows little to nothing about the retrofit side of the window business, and virtually nothing about high-performance glass. Someone “in the business” who still has aluminum windows from 1977 in his home should be ashamed and get out of the business because they obviously do not understand it. Low-E glass was not widely available in 1977, if available at all, and the early low-E glasses do not bear any resemblance to the performance available today. He is doing the industry and the country a disservice in not recognizing the need for energy-saving Energy Star® products, and promoting their use. We are proud of our products’ performance and the fact that we have won the Energy Star® Partner of the Year award for three years in a row for doors and windows. We believe energy saving is very important to our industry and our country.
For him to say how great an old (assume at least 1977) single-glazed, wood window is just shows how little he knows about windows in general and what is available today. The coup de grace of the article is the last paragraph showing his total lack of knowledge: The $10,000 to $15,000 cost for 14 windows plus installation. My dealers could only dream of this kind of price. If this is what he is going to pay, he is one of the ones “born every minute.”
Modern, high-end, vinyl replacement windows do not bear any resemblance to the wood or aluminum windows made in 1977. I know. I started in the business making aluminum storm doors and windows in 1964. That same year, the first aluminum replacement window available commercially in the United States was made in our factory. If he knows anything about glass and glazing and window framing materials he knows there have been tremendous improvements in coatings, window technology and insulating glass quality and technology.
I assume he was trying to be humorous. I find nothing humorous about his inaccurate and demeaning comments, especially in a magazine that allegedly represents the glass industry.
Chief Executive Officer
Gorell Enterprises Inc.
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